Virtual Event Marketing

Creating a virtual event marketing strategy is critical for increasing conversions and registrations for your event.

Business adaptability is essential for long-term success. Virtual Marketing services from WhtelistB@x allow you adapt to your market's ever-changing needs and keep sales leads rolling in.

There are sales chances in it, whether it's a long-planned virtual event or one formed out of needing to quickly cancel a trade show or seminar. There's no reason to be concerned if it's a last-minute replacement for an in-person event. Instead of putting everything on hold, good businesses know how to pivot, and great businesses know how to pivot with the right partner.

We assist our clients with a variety of virtual events

There are sales opportunities in a long-planned virtual event or one that developed as a result of having to cancel a trade show or seminar that you must not pass up. If it's a last-minute replacement for a cancelled in-person event, don't be concerned. A good business understands when to pivot instead of putting everything on hold, and a great business understands when to pivot with the right partner.

Consider your virtual event timeline and how it will be promoted before, during, and after the event.

Setting up a virtual event gives you more time to focus on promoting your event because you no longer have to secure a physical venue in advance. The following is a general timeline for publicizing your event:

Determine your target audience
Set up registration pages
Distribute direct mail campaigns
Make social media updates and hold contests.
Make an event website.
Begin email marketing Send out email reminders

Obtain buy-in from your sales team to assist in the marketing and registration of your virtual event.

When your sales and marketing departments work together, you can increase the chances of your event's conversion, promotion, registration, and sales cycle success.Both divisions have complementary abilities and knowledge of your target demographic, which can help you convert more customers.

Email marketing should be your virtual event's best buddy.

Email marketing is the most effective virtual event marketing tool. Everyone uses email, and you can't register for the event if you don't have one. When it comes to sending pre-event emails, go easy on the wording. Don't send a single reminder and expect it to suffice, because emails are easily overlooked.
Email marketing becomes the most effective lead nurturing tool after your event. Instead of having your participants leave after the event, you want to engage them, keep them around, and funnel them into your sales funnel.

Design a Converting Event Page

Your event page is the most important source of information for your attendees in order for them to attend your event. It should astound your audience while also making event registration as straightforward as possible. They have a problem, and your solution, as explained at your virtual event, can solve it. Make a point of demonstrating this in the most straightforward and inventive way possible.

Make Sure Your Virtual Event Goes Off Without a Hitch by Using the Right Virtual Event Platform

WhitelistB@x is a comprehensive engagement platform that provides you with all of the tools you'll need to plan, organize, and promote your next virtual event.The easiest approach to keep on track and ensure that you're covering all of your bases while you develop, design, and host your online event is to create a custom virtual event planning checklist.